A specialization graduate course that addresses the latestT marketing and sales management trends and concepts, focusing on a proactive application of your personal and professional skills, through strategic thinking and generation of creative solutions. Everything to identify yourself within the area as to explore any eventual market opportunities, thus helping to increase your company’s competitive potential.
Modern and dynamic, the course enables access to the most relevant marketing tools, with immediate and effective application. Moreover, it is unique in the Brazilian market, as it integrates and exploits marketing subjects with leadership and business management aspects, emphasizing synergy between both areas.
Target public
For those willing to specialize in marketing through the latest trends and best practices, as well as acquiring and improving management skills TO undertake higher responsibility jobs.
Benefits
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Offers you an integrated marketing and sales approach, through concepts, basic techniques and management skills.
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Develops your critical and strategic thinking for implementing sales and marketing actions, which enable you to follow the changes occurring in a highly competitive market.
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At the end of the course, you will be more prepared for elaborating and implementing action plans that meet the present demands of a market full of opportunities.